Strategy and execution from someone who already understands your buyers, your sales cycles, and your industry. No onboarding ramp. No learning curve. Just decisions and momentum.
No retainers for vague "strategy." No decks that collect dust. Every engagement starts with a working session and leads to action.
Positioning, messaging, and go-to-market strategy that's actually grounded in your buyers and your market — not generic frameworks.
Design, build, and run the demand generation engine — from ICP definition to campaign execution to sales handoff.
Shared metrics, shared language, shared priorities. Close the gap between what marketing builds and what sales actually needs.
Mentor existing marketers, define roles that make sense, and bring in specialist contractors when needed — without permanent headcount.
Cut what isn't working. Keep what is. Build a tech stack and workflow your team can actually maintain — especially post-layoff.
For companies raising or prepping to raise — positioning, deck narrative, and market story that makes your growth credible.
Three stages. No fluff. Every step produces something useful.
A 30-minute conversation about what's actually happening. You talk. I ask hard questions. We both figure out whether there's a fit.
You walk away with: 3 observations, a prioritized next step, and an honest assessment.
A focused sprint with clear deliverables. Could be positioning, pipeline build, team restructure, or all three. Time-boxed. Priced upfront.
Typical: 90-day initial engagement with weekly leadership and monthly board-ready reporting.
When the sprint works and you want to keep the momentum. Fractional, not full-time. You get a senior marketing leader embedded in your team.
Ongoing monthly retainer with clear quarterly goals and exit criteria.
Fractional CMO engagement works best when you're ready to act. Here's when it's right — and when it isn't.
No proposal. No pitch deck. Just a practical conversation about what's blocking growth and whether FreighTech can help.
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